B&O Play

  • After considering B&O’s products for stylistic cues, spun aluminium was the logical choice for this variation of the beautiful B&O logo on a button.

    The first iteration of the idea was rejected since it was too complicated for small use. After exploring other metallic effects I returned to ansiotropic reflections that are typical of audio equipment.

  • For further understanding of what ansiotropic reflections are and how they are produced, see Neil Blevins’ page