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New Atten

New Atten

The inspiration for the typeface New Atten stemmed from the iconic voice of Sir David Attenborough, whose gentle, measured diction captivated me during my youth and became a cornerstone of British culture. While watching one of his documentaries, I recognized that his delivery embodied the precise qualities I sought for a new typeface—charm and a personable tone, balanced with textual integrity—leading me to name the design Atten. Initially born from a deep exploration of rounded typefaces, New Atten evolved into a design that marries a humanistic structure with classical capital proportions, aiming to infuse maximum comfort for long-text reading into a sans serif. You’re reading it now, how does it feel?

New Atten Round stands out as a mono-linear sans serif tailored for extended reading, with carefully optimized punctuation and symbols for text sizes. Its Accessibility Set enhances legibility, while Stylistic Set 2 introduces infant a and g forms, making it ideal for children’s books. Additionally, Stylistic Set 3 incorporates an elegantly minimal 1 inspired by Edward Johnston’s London Transport typeface, adding a timeless flourish. New Atten is a unique and versatile choice for readable, well mannered typography.

New Atten
Collection
New Atten in 5 styles
New Atten Italic in 5 styles
New Atten Round in 5 styles
New Atten Round Italic in 5 styles

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold
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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold
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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold
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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold
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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold
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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic
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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold
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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic
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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold
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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic
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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold
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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold
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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold
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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold
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  • New Atten Book
  • New Atten Regular
  • New Atten Medium
  • New Atten Bold
  • New Atten ExtraBold

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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic

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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic

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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic
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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic

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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic

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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic

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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic

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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic

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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic

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  • New Atten Book Italic
  • New Atten Regular Italic
  • New Atten Medium Italic
  • New Atten Bold Italic
  • New Atten ExtraBold Italic