The stories behind our fonts, logos & other news.
New Atlas, a revival of Stephenson Blake’s Booklet: a modern, expanded family celebrating scale, delicate detailing, small caps, italic and ligatures.
New Science. Fonts with square wheels go faster!
Ushering in a new era of "lightness and speed" — the new McLaren logotype.
From tribal bands of renegade customers to ketchup lettering — the new Burger King logo.
Like a half-remembered dream entirely familiar, New Spirit is both nostalgic and entirely enigmatic.
A type family with a tone for everything. It ignores trends for the greater benefit of being itself. An archetype of what we are drawn to time and again.
New Reason revives 19th-c grotesques with pragmatic warmth, balanced caps and text cuts, delivering a sincere, modern sans for commerce and editorial.
My best work serves the client and the audience equally. Talking and listening command equal respect, separately they are meaningless. Defining the role a typeface plays between writer and reader forms the backbone of the brief.