The stories behind our fonts, logos & other news.
New Atlas, a revival of Stephenson Blake’s Booklet: a modern, expanded family celebrating scale, delicate detailing, small caps, italic and ligatures.
The story behind New Science: Eurostile, Microgramma, square typefaces, and designing a technical font system for modern brands.
Miles Newlyn on evolving the McLaren Group wordmark: heritage, speed, lightness and logo design for a global racing brand.
Miles Newlyn on Burger King logo design with JKR: refining the 2020 logo, wordmark, favicon and Chinese localisation.
The story behind New Spirit: a modern Windsor revival by Miles Newlyn, restoring the warmth, oddness and usefulness of a classic serif typeface.
The story behind New Kansas: Miles Newlyn’s Cooper Black revival, redrawn as a warm, expressive serif family with Roman, Italic and Swash styles.
New Reason revives 19th-c grotesques with pragmatic warmth, balanced caps and text cuts, delivering a sincere, modern sans for commerce and editorial.
Miles Newlyn on the Tate custom typeface for Wolff Olins: logo design, wayfinding, posters and brand typography for Tate Modern.